Consumer Substitution: Bottled Water Bans Ignore the Convenience of a Container; Could Lead to More Soft Drink Intake (Freakonomics)
Jan.20, 2009 in
Public Works, Water Industry
(Jan. 19, 2009, Freakonomics)
A friend at another university tells me that his school is banning the sale of bottled water on campus, as the university administration is bothered by the pollution produced by plastic water bottles.
Presumably, they figure that bottled-water consumers will switch to tap water, as tap water is bottled water’s closest substitute. [...]
